The 25th Anniversary Whack!
I'm proud and pleased to announce that the 25th Anniversary Edition of my book "A Whack on the Side of the Head: How You Can Be More Creative" will be published by Business Plus on May 5, 2008. It should be in stores next week, and is currently shipping from Amazon. The retail price is $16.99 ($11.55 at Amazon).
This is the fourth edition of Whack. The first came out in 1983, the second in 1990, and the third in 1998.
I've completely updated, revised, and re-designed this new edition.
Business Plus—an imprint of Grand Central—is the same publisher as always (my long-standing publisher Warner Books had to change its name after it was sold by Time-Warner to Hachette).
Over the years, Whack has reached a wide audience of business people, students, coaches, ministers, teachers, artists, and entrepreneurs. It's my hope that this new edition will find a new generation of creative thinkers and innovators—in a variety of different disciplines!
I'm excited!
Congratulations! Hope it does well for you. I look forward to checking it out.
Posted by: Ilsa Jennrette | 08 April 2008 at 10:56 AM
Bravo! I have the first two editions (and did obtain the first in 1983!!) and continue to refer to the book and my original reading notes - fabulous resource!
All the best with the new edition!
Posted by: Randy | 08 April 2008 at 01:26 PM
Ilsa and Randy: Thanks for the good wishes! I appreciate them.
Posted by: Roger von Oech | 08 April 2008 at 01:58 PM
Congratulations, Roger! The cover looks great.
Posted by: David Warner | 08 April 2008 at 10:06 PM
Congratulations! I coach junior-high logic for the academic decathlon and use examples from your book extensively (and also plug it to the parents). I think it's more important to think creatively than drill problems.
Posted by: Bill Machi | 09 April 2008 at 09:51 PM
Congratulations!!!! I remember finding Whack shortly after I read an article on teaching creativity in Smithsonian magazine - I think it may have been 1983 or 1984. It has been one of the books that I never lose track of. THANKS!
Posted by: Karl Boggs | 10 April 2008 at 08:31 AM
David: I like new cover too!
Bill: Thanks for the kind words.
Karl: Always good to hear from you!
Posted by: Roger von Oech | 11 April 2008 at 08:26 AM
Congratulations, Roger! Can't wait to read it.
Posted by: Cam Beck | 11 April 2008 at 01:03 PM
This is exciting, Roger! Heraclitus is smiling on you!
Posted by: Paul (from Idea Sandbox) | 24 April 2008 at 06:15 AM