Not that long ago, if you were to ask me what my “mantra” was, I would have thought that you were curious about my meditation practice.
More recently, however, I've heard the term “mantra” used much more in a business context, as in that “guiding principle” which inspires you to do whatever special things you do. In the past I might have called it a "motto," or a "creative strategy," but today: it's a mantra.
For example, several weeks ago, I watched “Mr. Art of the Start” Guy Kawasaki tell a room full of would-be entrepreneurs, "Forget mission statements — they're worthless; instead create a powerful mantra for yourself."
And several days ago, brand consultant Mike Wagner left a provocative comment on my post “Letter from a Frustrated Taiwanese Student,” telling the student:
My suggestion: find a creative life mantra that will remind you to stay creative. Charlie and Maria Girsch have "what if, what else, why not" as theirs. Walt Disney's was "dare, dream, do." I've adopted the Girsch's as mine for now.
This all got me to thinking, "What's my mantra?" As I reflected on this question, I came to realize that, yes, I do have a mantra, and yes, I've been acting on it for the past thirty or more years. My mantra is:
“Look for the Second Right Answer.”
I find that this strategy informs a lot of what I do.
- When I'm looking for information, it tells me to go beyond the right answers that have worked in the past and to dig for others.
- When I'm trying to be creative, it playfully advises me to put my ideas in unusual contexts to give them new meanings.
- When I'm evaluating concepts, it implores me not to get stuck in the negative and to not fall in love with one particular approach.
- And, when I'm implementing ideas, it reminds me that if one way doesn't work, a different one just might and to act accordingly.
So, all in all, it seems to be a good working mantra (for me, at least). I think I'll keep it for a while longer (of course, I could always use a "second right mantra").
Here's my question for you: What's your mantra? How does it inform your thinking and your actions? I'd love to hear what's worked for you!
It is not enough to be good, when you dream of being great.
Posted by: Paul (from Idea Sandbox) | 16 January 2007 at 12:11 PM
Roger: I just came upon this post on The Fix -- didn't see it on your blog, I must have started reading it after you put this up.
I'm not sure I have a proper mantra. Must be a 'to-do list' thing for '07. The closest thing I have is a borrowed motto (is that a mantra?) from Seneca, which seems fitting. Goes like this:
"Say what you will be, then do what must be done."
Very Stoic, very Shut-Up-And-Play-Your-Guitar.
I like your 2nd best answer very much -- the first is often unreflected; the second comes with observation, more insight, and greater care.
Posted by: Stephen Denny | 21 January 2007 at 10:16 AM
SETTLE FOR MORE.
It crosses all aspects of life, and the "more" does not necessitate material possession. This is about striving to be the best person you and be, and expecting it from others.
Posted by: Qui | 24 January 2007 at 06:36 AM
I'm not sure if these are mantras or not, but these few lines and words of wisdom continue to inspire and reinforce my belief and passion for not settling for half-assed, lazy or second best anything.
First things first. You can't find solutions until you identify the problems.
HMK
Discovery + Exploration + Development + Refinement + Implementation = Goodness
Intuitive improvisation is the secret of genius.
Unknown
In response and regard to any idea, thought or opinion I always find myself asking: Compared to What?
Linus Pauling nails it with: The best way to have a good idea is to have lots of ideas.
Pablo Picasso: Originality = having the most obscure sources.
When I'm trusting and being myself... everything in my life reflects this by falling into place easily, often miraculously.
Shakti Gawain
And we can't leave out Friedrich Nietzsche who reminds us that: He who has a why can endure any how.
And for those poor souls stuck in the backstabbing, cover your ass, corporate world of professional liars and NTAC (No Talent Ass Clowns), I offer these words of wisdom:
It is better to suffer wrong than to do it, and happier to be sometimes cheated than not to trust.
Samuel Johnson
After all is said and done, there is always more said than done.
And thank you Sir Winston Churchill, for your wit and wisdom : “A lie gets halfway around the world before the truth has a chance to get its pants on.”
And finally, my favorite words to live by:
It is not wealth one asks for, but just enough to preserve one's dignity, to work unhampered, to be generous, frank and independent.
W. Somerset Maugham
Here's to true blue friends and honest colleagues!
Nice blog and great food for thought, thanks..
Peace,
H. Michael Karshis
Posted by: H. Michael Karshis | 20 February 2007 at 06:47 AM
Hi Roger,
Thanks for the post - quite a dialogue you've begun on this topic! Interesting that it has become part mantra, part favourite sayings, and that so many have a few that they rotate as the words seem relevant.
Patience, Purpose.
Half of this mantra is a reminder to stop expecting the world on my doorstep, packaged and ready for my specific uses. This is at times an age/career stage thing, but I think it's also a tendency of my ADHD-prone generation. It's not about having everything, now - whether it's change, the development of ideas or new opportunities.
The other half is about purpose - it also answers the first half. With purpose, we can have patience. It's a two-word statement to answer the phrase 'figure out where you're going, then figure out how you need to get there'.
The other mantra I have used came from my cycling water bottle. It is a tagline used by a small triathlon boutique here in Toronto, and it is simply:
Surprise Yourself
There is so much in this simple statement. What does it take to surprise yourself? Applying unconventional thinking, hard work and passion; accepting that something matters enough to dedicate your time to it; accepting the defeats and setbacks along the way; and finally, recognizing the joyful experience of surprising yourself.
Posted by: Erin O'Keefe | 06 April 2007 at 05:12 AM
Hi Roger.
I'd have to say I have a duopoly of mantras:
Status who?
and
What goes 'round, comes 'round.
So far, they've served me well...
Cheers
Ralph
Posted by: Ralph Becker | 21 July 2007 at 01:25 AM
What goes around comes around....I like this one. Treat others with respect and you will be respected. Love others and you will be loved.
Posted by: Milos Pesic | 24 July 2007 at 01:35 PM
My mantra is "You choose to be happy."
Whenever I'm grumpy or upset about something, or think something has ruined my day, I just remember "Hey, things can only TRY to make you unhappy, it's your resignation that makes it so!"
And yeah, I may still be kind of bothered AT FIRST, but when I smile and think how silly it is to wast your day being mad, I soon forget my problems and concentrate on the good things in life.
Great website! (I'm new, and look forward to reading more!)
Posted by: Elizabeth B. | 05 October 2007 at 05:58 PM
Sacred Cows make the best steaks!
Posted by: Sue Player | 05 March 2008 at 08:01 AM
What a great post and what wonderful responses. My firm is actually called Motto and the responses here remind me why we decided on the word Motto. My motto, or mantra is Live from your Core.
Posted by: Sunny Bonnell | 20 August 2008 at 07:35 PM
Hell is but a state of mind
a warning of what maybe
to keep us within these laws
these laws that keep us free
but should we react against them then as sure as life will be
we shall all be prisoners held by these laws that keep us free.
written in sept 1980
Posted by: Stephen Paul | 19 December 2008 at 04:10 PM
"Bite of more than you can chew, and then chew like hell."
It has always inspired in me the sense of strength through adversity.
Posted by: Alister | 18 January 2009 at 03:30 PM
Try, try, again.
Solitaire games. Replay them-same set-up. Again and again.
More times than not. You will find the completion.
Every choice matters if you know what the goal is.
Posted by: valerie | 07 March 2009 at 06:46 PM
this is so good. thanks for the great read.
Posted by: disney store merchandise | 09 April 2009 at 11:02 PM
"Allow the Moment"
Posted by: db | 19 August 2009 at 12:56 PM
Hi Roger:
I think a mantra is powerful- it influences our conciousness, directs our thought process and thererby our decision making. A mantra can also be a comfort / moral support during adversity. In Indian Literature it is said -u r what is your deep driving desire, as is u'r desire so is your deed, as is u'r deed so is your destiny. My personal expereicne validates this. I cant say that I have had a single mantra all my life, but depending on the challenge at hand I have adopted a mantra conciously as a guide for decision making. And i cant say i have been disappointed.
Posted by: Charu | 25 August 2010 at 03:31 AM
nothing is wasted when all is used up
Posted by: Farrah | 26 September 2011 at 09:27 AM